The Pasadena Society of Artists

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NEWS MARCH 2008

GENERAL MEMBERSHIP MEETING AND BOARD MEMBER ELECTIONS
Saturday,  May 10th
11:00am for social hour - 12noon for the meeting and elections.
What to bring: Bring a pot-luck dish for the social hour (which will continue after the meeting.)
Where:Rhonda Raulston’s home
1067 East Palm Street, Altadena, CA  91001


PSA IDENTITY CONTEST IS OPEN AGAIN FOR 3 WEEKS

We are extending the identity logo design contest. If you would like to participate in the concept and design of our new identity logo, please follow the guidelines below for your submissions.  If you have already submitted any designs,  you will need to resubmit them following the new guidelines. The board will review all submissions and choose a group of designs to be presented at the May General Meeting for a full membership vote. You must be present to vote. (Date and time to be determined.)

Please keep in mind that good identity design is essentially simple, and derives it’s meaning from the quality of what it symbolizes. An effective logo identity should have: universality, durability, timelessnes. An effective logo identity should be: Simple, Distinctive, Visible, Usable, Memorable.

We currently have a logo comprised of three initials "PSA," however, a logo by itself does not inform people about the meaning behind the acronym.  Therefore you must include the words  "Pasadena Society of Artists" as part of any logo design you submit. Since we are a group of diverse artistic talents, you may want to stress the word "Artists"  but it is not required.  Please see the requirement list below. Submissions not conforming to these requirements will be disqualified. If you have any questions please contact  Katina Desmond, Marketing Committee, email, or 626-441-5609.

REQUIREMENTS for your design submissions:

1. Must include the words "Pasadena Society of Artists"
2. "Pasadena Society of Artists" MAY be accompanied by an adjacent logo symbol
3. You MAY use the initials "PSA" or  you MAY create an artistic symbol instead
4. Design must be presented in black & white only. Once the final logo is chosen it will be rendered in color for color usage and refined by the Marketing Committee for a complete usage style sheet.
5. Present each logo design on a separate 8.5 x 11” piece of paper (no mounting necessary)
6. Place your name and contact info on the BACK of each entry
7. You may present up to 5 designs
8. Submissions must be received no later than Wednesday, April 9, 2008
9. Mail your designs to Pasadena Society of Artists P.O. Box 90074 Pasadena, CA 91109


PSA 83RD ANNUAL EXHIBITION AT THE BRAND
March 29th through May 2nd, 2008. Reception: Sunday, April 6, 1pm-4pm Awards at 2:30pm.
The juror is Walter Askin
1601 West Mountain Street, Glendale CA

Please join us at this very exiting reception on April 6th  where you will find a wide range and highest quality of our member’s artworks. We are looking forward to meeting you there.

35mm slides of all entered artwork will be available in early March for purchase at $2.00 per slide. Contact Larry Rodgers for more info.


ARTIST'S CORNER Please let us know where and when your next exhibition will take place, include title of show, address of gallery or museum, length of show and web site address if available.

Three of Fritz Suter’s artworks were juried into the exhibition “11th Annual Spring Obsession – Art Competition & Sale 2008” at the Ironstone Vineyards in Murphys, Northern California. His painting “Las Vegas – City of Gambler” won the People’s Choice Award. His paintings are on display March 1 to April 28, 2008.

Las Vegas - City of Gambler by Fritz Suter

Suzanne Saul is showing 8 artworks, paintings and mixed media pieces at The Folk Tree, 217 South Fair Oaks Avenue, Pasadena, CA 91105. The paintings will be on display from April 19 through May 17, 2008. The reception will be held on April 19th from 2-6. www.folktree.com


SPREAD YOUR WINGS

CALADAN GALLERY presents "PLANT LIFE", a juried exhibition. It is in the shadows of itself; exists, breaths, and prospers under the snow in a clear day in winter; lives in the dark crevices of the ocean floor; abounds with and harbors life in the thick jungle; dots and transforms the desert landscape; enjoys a seasonal renaissance in temperate climates. Plant life gives life to us and we in turn, afford ourselves to it. We are in an inescapable romance, a giving and taking of life's energy with that which grows around us. It grows in the cracks of concrete in the urban complexity; it flourishes in the most inopportune of places. Artists working in painting, sculpture, drawing, printmaking, photography, digital media, textiles, mixed media, and installation are eligible. Caladan has a new format! To view it and to download prospectus go to: caladangallery.com and click on "Enter Upcoming Exhibition", or write to: Box 391939, Cambridge MA 02139. Or call us at: 978-979-8922. Fee is $20/3 images.

VIRIDIAN ARTISTS 19TH ANNUAL INTERNATIONAL JURIED COMPETITION Open to all US and international artists working in 2D and 3D media. Entries juried by Elisabeth Sussman, Curator, The Whitney Museum of American Art, NYC. Cash prizes, Group exhibition and Power-Point presentation, July 1-18, 2008. Send SASE for prospectus: Viridian Artists Inc, 530 West 25 St, New York NY 10001 OR download from our website: viridianartists.com


Web Editor/Web Chairperson: Mark Smollin : 626 584 3997